How much does discounting my AI plan cost me?
For teams running promotions, the question "Quantify how discounting affects AI margin?" decides whether the feature makes money. This calculator connects usage, cost and price so you can set a number that protects your unit economics.
Results update automatically as you type.
- Revenue / request
- $0.1000
- AI cost / request
- $0.000585
- Margin / request
- $0.0994
- Gross margin
- 99.4%
Why this isn't trivial
The part people underestimate: AI cost is fixed per use regardless of discount, so a percentage discount cuts straight into margin, not cost. In practice the biggest savings come from discounting only where usage (and thus cost) is low, so it is worth modelling before you commit.
How it's calculated
We estimate this by recomputing margin after applying the discount to price while AI cost stays fixed. Every figure uses the current provider prices baked into the site (reviewed daily), and you can override any input to match your own assumptions.
Frequently asked questions
Why do discounts hit AI margin hard?+
Token cost doesn't fall with your discount, so the discount comes entirely out of margin.
Safer ways to discount?+
Discount low-usage plans, or trade discount for annual commitment.
Are these prices up to date?+
Yes. The model prices behind this calculator are refreshed and reviewed daily, so your estimate reflects current provider rates rather than a stale snapshot.
Related
Estimates for planning. Pricing data last reviewed 28 July 2026.